Principles and Values

Principle & Values


The foundation of our business is built on the following principles:

  • Must Exceed Guest Expectations
  • Must Drive Revenue
  • Must Ensure Associate Satisfaction
  • Must Maximize Profit
  • Must Be Personal
  • Must Be Value Driven
  • Must Be Authentic
  • Must Be Consistent



Impress our guests by providing service that meets and strives to exceed their expectations.

  • Act with integrity
  • Promote pride, enthusiasm and team spirit within our organization.
  • Encourage and reward hotel innovation, creativity and risk taking.
  • Contribute to and support the individuals’ personal and professional growth.
  • Strive to continuously improve the way we operate our business.
  • Uphold quality standards in maintaining our hotels.

It is from these elements that Vietnam Hotel Group “VHG” measures success.